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A visit to San Diego is not complete without a trip on beautiful San Diego Bay. 

Plan to take the Star & Crescent Boat Company’s delightful outings, and visit the 
many scenic and historic points in this section. 

BA If TRIP DE LUXE— Daily at 10:15 A. M. and 2:15 P. M. Personally conducted. 
Musical entertainment. Includes visit to Fort Rosencrans. Round trip, 50c. 

CORONADO ISLANDS- Every Wed., Sat. and Sunday at 9 A. M. to these quaint old 
islands of Old Mexico. Round trip, $1. Including glass bottom boat $1.25. 

AVIATION FIELD — Daily at 9 A. M. except Saturday and Sunday to se* the daring bird- 
men at close range. Personally conducted. Round trip 20c. 



WARSHIPS — Vi.iting hours 1:00 to 4:0i P. M. Round trip 25c. All excursions 
leave from Crescent Wharf, foot of Broadway. For further particulars phone Main 
1100 or Home 2597. 




WE CAN PERSONALLY RECOMMEND ANY HOTEL, 
Apartment House or Private Home, whose name 
appears in this book. 

Read “What’s Doing” carefully and let it show you how, 
when and where to spend your time 
while in the city. 




San Diego Information & 
Rooming Bureau 

714 Central Mortgage Building 

First and Broadway 

Main 384 San Diaga, California 



SEPTEMBER 24 -80, 1916 



WHAT’S DOING 



WHEN 



WHERE 



Mfckcf ky SAN DIEGO INFORMATION AND ROOMING BUREAU 1st & Brwdwiy 

714 Central Mortgage Building Telephone. Main 384 



CONTENTS 



Page 

All Week Event* . . • . 6 t 7 

Apartment Houses . • • 4, 13 

Boarding Houses .... 5 

Business Blocks and Halls . . 30 

Clubs 27 

Consuls 30 

Church Directory .... 8 

Daily Side Trips ... 22, 23, 24 
Furnished Rooms in Private Homes 5 
Fraternal Organizations . . 26, 27 

Information About San Diego 28, 29 



Page 

Hotels • • • • • 5, 11, 19 

Isthmus Directory .... 7 

La Jolla • • . • .17, 22 

Mountain Resorts • . . 16, 17 

Map of County .... 25 

Milady’s Directory . . ... 10 

Ocean Beach . . . • 9, 23 

Special Events of the Week . 17 

Theatres 6 

Week Events by Days . . 11,23 



What’s Doing is published every Saturday, giving a daily program 
of events in San Diego and vicinity, including the Exposition, theatres, 
churches, concerts, lectures, clubs, lodges and sports. It also gives a 
detailed account of all sight-seeing trips and points of interest in the 
city and county. 

The book may be obtained at the Chamber of Commerce, the Ca- 
brillo Commercial Club, Plaza Information Bureau, City Ticket Office, 
Marston’s Store, any of the leading hotels and apartment houses, and' 
at the cafes and cafeterias. 

All notices must be delivered at our office by 5 p. m. of each Wed- 
nesday, in order that they may appear in the program for the follow- 
ing week. 



4 


What’» Doing 


SAN DIEGO APARTMENT HOUSES 


Balmoral Apartments 

Second and Ivy Sts. 


First-class apartments, single and double. Walk- 
ing distance to Exposition and business section. 
Good location. Reasonable rates. Car No. 6 to 
Ivy George Husband, Prop and Mgr. 


Crest Apartments 

Cor. 5th and University 


Only 10 min. walk to expo. Rates, single apts. $15 to. 
§20; dbl. apts. $21 to $30. Special rates by day or week. 
Groceries, restaurant and delicatessen across street. 
Everything modern. Garage free. 


De Luxe Apartments 

2230 Albatross Street 


Fine Marine View’. Most attractive Apartments 
for the most reasonable rates. Modern, First-class 
location. Car No. 6 to Ivy. Mrs. Evans, Mgr. 


Floret te Apartments 

Cor. Front and Hawthorne 


Marine view. New r , modern, walking distance to 
business center and Exposition. Rates $1 per day; 
$5 per week. Mrs. Watts, Mgr. Main 481 5 


Greylock Hall Apartm’ts 

2150 First Street 


Bright, sunny double apartments at very reason- 
able rates. Car No. 6 to Ivy street. 


Goldfinch Apartments 
3970 Goldfinch Street 


2 rm. apts. including real kitchen, large dressing rm. 
and bath. Rates reasonable by wk. or mo. Mission 
Hills. Car No. 4 to Goldfinch. Phone, Hillcrest 19S3. 


The Idaline Apartments 

Corner Third and Spruce 


3-room corner apartments. Hot water; $1 per day 
for two, 50c extra for each additional bed. Garage. 
Mrs. Dixon & Son, Mgrs. Hillcrest 809 


Marine View Apartm’nts 

2100 First Street 


Modern in every respect. Splendid location. Car 
No. 6 to Hawthorne. Mrs. Hattie H. Johnson, Prop. 


Orcutt Apartments 

355 21st Street 


Single and double apartments, modern in every re- 
spect. Rates by clay, week or month; one block from 
No. 5 and No. 6 car lines. Marine view. Main 2895 


Parker Apartments 

Front and Ivy Sts. 
Main 5180 


Choice Residential Section. Rates by the day, 
week or month. Modern, First-Class Apartments. 
Single and double. Car No. 6 to Ivy Street. 


Pickford Apartments 
1117 13th Street 


Modern corner apartments. Rates, per month, single 
apts, $18. Double apts., $20 to $24. Special rates 
by day and week. Walking distance to business sec- 
tion. Car No. 2 to 13th Street. S. D. Ayers, Mgr. 


Virginia Apartments 

University Ave 
Between 5th and 6th Sts. 


Single Apartments w’ith private bath, $15 to $20 per 
month. Attractive lobby and sun parlor. Phone 

Hillcrest, 1G84. 


Costa Vista Apartments Completely equipped' w’ith all the modern features 

that make for comfort and home atmosphere. Pri- 
161° ,r treet vate baths. Private direct phones. Steam heat. 

Close-in, first-class Apts., 5 blocks north of Broad- 
way. No. 4 or 5 car. Main 5898. Single apts, 
$22.50 and up. 



Bay View Delicatessen Cafeteria and Grocery, 2043 First Street 



What'a Doing 

SAN DIEGO HOTELS 



5 



NEW HOTEL ALBANY Free Bus meets all trains and boats. Steam-heat, 
Union and E Street* Hot and Cold Water, Ground' Floor Lobby. Restau- 
rant in connection. Rates 75c and up. Home 3159, 
Main 5736. Frederic Wilson, Mgr. 



NEW PALACE HOTEL A High-Class Tourist and Family Hotel. Reason- 
5th and Elm Streets able rates. W. A. Laidlaw, Prop. Ed. Allen, 

Manager. 



HOTEL GREEN 

1063 Second St. 



HOTEL CHURCHILL 

9th and C Streets 



New’, Modern, centrally located. Special rates to 
permanent guests. Take taxi at depot or docks at 
our expense. Rates 75c to $2. E. Kemp, Pro- 
prietor. Main 3920. 

Absolutely fireproof. Where every essential re- 
quired by the traveler is offered. Safety, Conveni- 
ence, Comfort, Homeness and Quiet. George L. 
Mayne, Mgr. Main, 5880; Home, 1335. 



HOTEL SANDFORD 

5th Street at A 



A New and Modern Hotel. American plan, where the 
aim is to serve a little better at a little less. The 
dining room is under my personal supervision. 
Rates, $2.50 upward. Special rates by the w’eek. 
Charles C. White, Manager. 



BOARDING HOUSES 



FAIRVIEW 

540 E. Laurel 



Rooms with private bath and sleeping porches, at entrance to exposition. Car 
No. 1 to Laurel Street. Main 3689. 



MRS. A. L. DOYLE 
2639 Fifth St. 

PARK COURT 
2340 6th St. 



2372 FIRST STREET 
Cor. Kalmia St. 



“A Comfortable Home-like Place, ” 1 1 -2 blocks from Laurel Street entrance 
to exposition. Main 3241. Car No . 1 to Nu tmeg Street. 

Single rooms and suits with private baths. Opposite Balboa Park, 1 1-2 blocks 
from entrance to exposition. Car No. 1 to Kalmia. Main 3344. 



Splendid location, good home-cooking. Car No. 6 to Kalmia. Main 6913. 



1 854 THIRD STREET Within easy walking distance. Reasonable rates. Car No 4 to Fir Street. 

Near Fir St. Main 4765. 



2969 FIFTH ST. 



Miss E. M Lovejoy’s Private Boarding House. Both phones. 



3968 Georgia St. Room and Board $30 per month. Good home for right party 



Garage 



Car No. I to Lincoln. 



r lanu ana 



FURNISHED ROOMS IN PRIVATE HOMES 

Car Stre et Phone 

929 26th Street. — - Rooms and Suites with Porch. No. 2 to 25th Main 3941 

1452 6th Street. Rooms with use of Kitchen. No. 1 to Beech Main 6304 

2061 Front Street Sunny Rooms— Marine view. No. 6 to Hawthorne Main 6567 

2468 First Street Large Rooms — Attractive grounds. No. 6 to Laurel Home 2256 

437 East Kalmia Sunny rooms, 1 block from Expo No. 1 to Kalmia Main 6673-J 

3852 Fourth Street Single rooms. Housekeeping Rooms and Sun Porch. Hillcrest 1154-W 

3230 Fifth Street Airy rooms. Sleeping porch. Garage, delicatessen Hillcrest 1829 

and table board within block. 



6 



Wkat’s Doing 



Monday to Thursday— Sept. 25-26-27-28 

DAVID FARNUM in “PARSON OF PANAM1NT” 

Friday to Sunday — Sept. 29, 30, Oct. 1 

MAE MURRAY In “BIG SISTER” 

Climbing the Austrian Alps 10c— 20c— 30c 



ALL WEEK EVENTS 

STEREOPTICON VIEWS — LECTURES — MOTION PICTURES 
SOUTHERN COUNTIES BUILDING 

10:30 A. M. — “Big Ranches of Southern California and What They Grow,” 
by Wavne H. Compton. 

11:15 A. M.— “San Diego City and County,” by Victor B. Westfall. 

2:00 P. M. — “Fruits of Southern California,” by Victor B. Westfall. 

2:45 P. M. — “Varied Industries and Beautiful Cities of Southern Califor- 
nia,” by Wayne H. Compton. 

ALAMEDA COUNTY BUILDING. 

2:45 P. M. — “Burbank Creations and the Resources of Alameda County,” 

by J. F. Gallighei' — D. Callaghan. 

« 

UTAH BUILDING. 

3:00 P. M. — “Resources of Utah,” by E. W. Bowling. The lectures are illus- 
trated by means of the Relief Map on display in the building. 

MONTANA BUILDING. 

2:30 P. M. — Tuesdays and Fridays — Stereopticon Views of Glacier National 
P<irlc. 

KERN AND TULARE BUILDING. 

11:00 A. M. — “Winning a Peach.” Motion Pictures. 

2:00 P. M. and 4 P. M. — Lecture and Motion Pictures. “Individual Re- 
sources of Kern and Tulare Counties,” by E. E. Pyle and J. J. Goad. 

NEW MEXICO BUILDING. 

Hours of Lectures — 11 A. M., 11:30 A. M., 3 P. M., 3:30 P. M., 4 P. M. 

Some of the lectures for this week, by Ernest G. Dudley of the U. S. Forest 
Service, “The Conservation of Our National 

Resources,” illustrated; “The Elephant Butte Dam, El Paso and the 
Messila Valley;” “The Farms in Torrance County, New Mexico;” “The 
Pecos Valley;” “The Problems of the Forester;” “Forestry in the 
United States,” illustrated; “Informal Talks on the Ancient City of 
Santa Fe;” “Upper Rio Grande Valley;” “Socorro County, New Mex- 
ico;” “The Mission Churches in New Mexico.” 



Pickwick 

Theatre 




Wkat i Doing 



7 



The Joy Street of the Exposition 



WEST SIDE. 

Ice Skating Rink. 

Clothes Pin Pitch Game. 

Kelly Game. 

Imperial Art Gallery. 

Expo. Motor Chair & Auto Trailer. 
Mme. Ellis and “Captain.” 

Dancing Pavilion. 

Doll House. 

Hawaiian Village. 

Race Horse. 

Temple of Mirth. 

Carouselle. 

Roller Coaster. 

City of Jerusalem. 

Shooting Gallery. 

Ferris Wheel. 

Southern Pacific Ry. 

Parama Canal Extravaganza. 
Painted Desert. 



EAST SIDE. 

Exposition Zoo. 
Climbing the Yelps. 
Dairy Products. 

Cider Mill. 

Elizabeth. 

Knife and Cane Rack. 
Chinatown. 

Joy Wheel. 

Palace of Mines. 

Gem M ine. 

Janan Joy Garden. 
Alligator Farm. 

Paris After Midnight. 
Ostrich Farm. 

Skee Ball. 

White House Cafe. 
Sinking of the Titanic. 



All Week Events — Continued 

SAN JOAQUIN VALLEY BUILDING. 

Hours of Lecture — 2. P. M., 2:30 P. M., 3 P. M., 4 P. M. 

Dr. George Wharton James, the well-known lecturer, gives seven lectures 
daily, each one interesting and instructive, and each one diffei'ent from 
the others. Below we give a few of the topics: “1000 Miles of Ro- 

mantic Coast,” “The Charm of the City of San Francisco,” “The Won- 
ders of the Yellowstone,” “Historic Monterey and Picturesque Del 
Monte,” “Rambling Through the Yosemite,” “Some Special Indus- 
tries of California,” “The Wonders of the Colorado River Country,” 
“Over the Canadian Pacific Rockies,” “Climbing Mt. Tamalpais,” 
“Trolleying Through Los Angeles,” “The Lake of the Sky — Lake 
Tahoe,” “Through San Joaquin Valley and the Y'osemite,” “The Or- 
ange Empire Trolley Trip,” “The Facts and Fiction of Ramona,” 
“The Romance and Beauty of California.” “The Missions of Califor- 
nia,” “Wild Birds of California.” 

POTPOURRI ROSE GARDEN 

The Potpourri Rose Garden is south of the Spreckels Organ Pavilion, ad- 
joining the Utah Building. It is conducted for the pleasure of visitors; a 
rose to every caller. Be sure to call. 



What’* Doing 



Church Directory 



CENTRAL CHRISTIAN— F Street. Corner Ninth 

Rev. Wm. E. Crabtree, Pastor 

FIRST BAPTIST, “The White Temple” 10th & E Sts. 

Rev. W. H. Geistweit, Pastor 

FIRST CONGREGATIONAL — A Street, Corner Sixth 

Rev. Willard B. Thorp, Pastor 

FIRST ENGLISH' LUTHERAN— Second, near Ash 

Rev. J. Warren Romieh, Pastor 

FIRST METHODIST EPISCOPAL— C, corner Ninth 

Rev Richard D. Hollington, Pastor 

FIRST PRESBYTERIAN— Third and Date Street* 

Rev. E. F. Hallenbeck, D. D., Pastor 

FIRST UNITARIAN— Sixth, bet. Beech and Cedar 

Rev. H. B. Bard, Pastor 

ST. JOSEPH’S, Catholic, Third Street, cor. Beech 

Rev. Eugene A. HefFernan. Pastor 

ST. PAUL’S EPISCOPAL— Eighth Street, corner C 

Rev. Chas. L. Barnes, Rector 

First Church of Christ S ientist, Laurel and 2 d STs. 
Second Church of Christ Scientist, 8th and F Sts. 

Church of the Nazarene — i4th St., Bet. Bdwy. and E 

FIRST UNITED BRETHREN— 3rd and Robinson Sts. 

REV. H. C. SHAFFER, Pastor 

Swedish Mission Tabernacle — 949 Ninth Street 

Rev. E. J. Forsberg, Pastor 

Y. W. C. A. — 646 Broadway 



What’a Doing 



9 



OCEAN BEACH i 



No Better Bathing Beach. A Delightful Place for Beach Picnics. Splendid 
Fishing from the New Bridge Across Mission Bay. Free 
Band Concerts Every Sunday, 3 to 5 P. M. 

Dancing Tues. Thurs. Sat. and Sun. evenings and Sun. afternoons. We 
know you will visit OCEAN BEACH, and while there do not miss seeing 
SUNSET CLIFFS AND THE CAVES. 

OCEAN BEACH IS PREPARED to receive her guests. She has plenty of 
modern apartment houses and beach cottages, as well as restaurants, cafe- 
terias and delicatessens where you can get GOOD THINGS TO EAT. 



Pic. Phone 
a B. 74-J 



THE CRAGS APARTMENTS Private Bath* 



On the Bluff Above the Tide Line 

Two Blocks South of Car Line. Del Mar Ave. and Ocean. Front, Ocean 

Beach, California. 



NEWPORT RESTAURANT AND DELICATESSEN 

HOME COOKING 

5050 Newport Ave. “Just Like Mothers.” Open All Day. 




J 



miLiADY’S DIRECTORY 


Her Beauty 
and Her Bath 


^ Miladi takes the Turkish-Hamman Baths at the U. S. 
Grant Hotel and that discloses the secret of her health 
and beauty. She learned to swim in the salt water plunge. 
Main entrance, down the front marble stairs. Phone 7100. 
C. E. Hanson, Mgr. 


Her Clothes 


She has her clothes cleaned and pressed at the Wash- 
ington Dye Works, 1364 Third Street. That suit she is 
wearing today was dyed by the same firm. Let them do 
YOUR work. Main 3846. 


Her Eyes 


She does not wear a frown or squint her beautiful eyes, 
because she gets her glasses at the Brown Optical Com- 
pany, 1011 Fifth Street, Ground floor, American National 
Bank Bldg. 


Her Face 
and Her Hair 


We know why her face is so free from wrinkles and 
why her hair is so thick and glossy — She is one of the 
many regular patrons of the Maryland Beauty Parlors, 
Room C, Maryland Hotel Arcade, 6th and F Streets. Main 
5700. 


Her Feet 


How’ lightly, how fast and how far she walks! Her feet 
never trouble her for she has them treated at the FOOT- 
A-CURA PARLORS, 22 Sefton Block, 5th and C Streets. 
Phone Main 1341. 


Her Hotel 


She likes a quiet home-like hotel; one that is modem 
and up-to-date; one whose prices fit her pocket book. She 
lives at the HOTEL WHITE HOUSE, 1053 Second Street, 
just off Broadway. Main 4630. Home 4342. 


Her Home 
Newspaper 


She must know what the folks at home are doing so she 
buys her home paper from R. M. Childs, 967 Fifth Street, 
near corner of 5th and Broadway, next to Monarch Drug 
Store. There are 250 publications to choose from. Get 
YOUR magazines there, too. 


Her Kodak 


She said that the reason she always had such good pic- 
tures was because she used Eastman Films and then took 
her exposures to Lutes Kodak Store at 958 Fifth Street, 
where they do “‘Better Kodak Finishing.” 


Her Pleasure 


She finds many pleasures in San Diego, but she likes 
dancing the best. You will find MILADI at the Ocean 
Beach Dancing Pavilion every Tuesday, Thursday, and 
Saturday evenings and Sunday afternoon and evening. 
Look for her. 



Her Waists She always wears such pretty waists and yet we know 

they are not any more expensive than the others, but they 
have an exclusive style — so different from the rest. If you 
ask her where she buys them, she will promptly say: 
“GARDNER’S WAIST SHOP, at Fourth and C Streets.” 



What’s Doing 




LANIER HOTEL 

THIRD STREET AT ASH 

Three Blocks to the Center 

Out of the noise and confusion. 

Private 1, $1.00 to $1.50 
Bath 2, $1.50 to $2.50 

Detached 1, 75c to $1.00 
Bath 2, $1.00 to $1.50 

TAKE TAXI AT OUR EXPENSE 
FREE GARAGE 

W. E. RICHMOND, MANAGER 

Formerly Prop. Richmond Halls, Minneapolis 



LOBBY-SO COMFY 



Sunday, Sept. 24 

FATHER SERRA DAY. 

2:00 P. M. — Procession of churchmen and laymen from the West gate to 
the Montezuma Gardens where two palms will be planted and dedi- 
cated to Fray Junipero Serra. A bronze tablet will be placed be- 
tween the two trees, bearing the following inscription: “These palms 

dedicated to the memory of Fray Junipero Serra, 1713-1 <84, by the 
P. C. I. E., Sept. 24, 1916.” Special chorus of trained voices will sing. 

10:30 A. M.— Serenade, Spanish Dancing Troupe, Exposition. 

11:00 A. M. — Services at San Diego Churches. 

1:15 P. M. — Band Concert at Exposition. 

3:00 P. M. — Organ Recital, Organ Pavilion. 

4:00 P. M. — Vocal Solo, Mrs. W. H. Porterfield, Organ Pavilion. 

7:30 P. M. — Band Concert, Exposition. 

SUNDAY BASEBALL 

9:30 A. M. — Savage Tire vs. East End at Athletic Park. 

9:30 A. M.— Pacific Telephone and Telegraph vs. Studebaker, Stadium. 

1:15 P. M. — Cycle & Arms vs. Golden Hill, Golden Hill. 

1:15 P. M. — San Diego Brewery vs. San Diego Sun, at Athletic Tank. 

2:30 P. M. — McCormick Lumber Co. vs. U. S. S. Albatross, 8th and J Sts. 

2:30 P. M. — Y. M. C. C. vs. Poway, at Poway. 

2:30 P. M. — Del Mar vs. Carlsbad. 





THE SHOPPER 




Antiques 


Brass, Pottery, Furniture, Etc. 
1543 Fifth Street 


THE ANTIQUE SHOP. 
San Diego, Cal. 


Curios 


Souvenirs to send home. MISSION BELL CURIO STORE 
1126 Fifth Street Isis Theatre 



Na;i\v G.n:.-. Tourmalines Kunzites, Moonstones, Etc. 
Gems GEO. T. WARD LAPIDARY 



Home Phone 1260 



Main 260 




12 



What's Doing 



Y. W. C. A. LUNCH ROOM 

Balcony Domestic and Foreign Industries 
Building, Exposition 

Home-cooked Foods a Specialty. 

Down Town Headquarters, 646 Broadway 
ROOMS — CAFETERIA — EMPLOYMENT— READING ROOM 



Monday, Sept. 25 

BALBOA DAY. 

Reception in the Pan-Pacific Building. Special Music. 

1:15 P. M. — Band Concert. 

2:30 P.M. — Channing Club, Unitarian Church, 6th, near Cedar. Visitors 
welcome. 

2:30 P. M. — Directors Meeting of the Women’s Home Industry League, 305 
Owl Bldg. 

3:00 P. M. — Organ Recital. 

6:30 P. M. — Dinner at the Cristobal Cafe. 

7:30 P. M. — People’s Chorus of San Diego, Y. M. C. A. Bldg. 

7:30 P. M. — San Diego Choral Society, B Street School Bldg. 

7:30 P. M. — Band Concert, U. S. Fisheries Bldg. 

7 :30 P. M. — Open Air Dance, Plaza de Panama. 

3:00 P. M. — As Y T ou Like It Club, 4514 Campus Street. 

8:00 P. M. — Meeting of the Pioneer Society, at the home of Mrs. G. W. Al- 
len, 3530 Albatross Street. 

FRATERNAL ORGANIZATIONS— See page 26 for date and place of meeting. 



S. 0. & 4. TRAINS 

FOR OLD MEXICO and CAMPO, From Santa Fe Depot 
To TIA JUANA 7:30, 10:10 A. M. 2:13 P. M. Daily. 
To TECATE and CAMPO 7:30 A. M. Daily except Sun. 

Effective September 19 

10:10 A. M. and 2:13 P. M. Trains for TIA JUANA 

Personally Conducted 

TICKET OFFICE 213 BROADWAY 



What’s Doing 



12 



1751 University Avenue 

WINCHELL 



Hillcre.t 229 

A.PAim r ENTS 



One Large Room- 
Kitchen and Bath 

By the Day $ 1 .00 
By the Week 5.00 
By the Month 18 00 



Only Five Blocks to 
the Isthmus 



University Ave 8 Park Blvd. 
San Diego, Californ a 




— B WEB 



Two Rooms- 
Kitchen and Bath 

By the Day $1.50 
By the Week 7.00 
By the Month 25 00 

Free Garage 
Mountain and Ma- 
rine View 

Take No. 1 Car 



TueAday, Sept. 26 

CABRILLO DAY. 

# 

2:30 P. M. — San Diego Club, Clubhouse, 949 9th Street. 

2:30 P. M. — Olivewood Club, China Painting Section, National City. 

2:00 P. M. — Serenade, Spanish Dancing Troupe, Plaza de Panama. 

3:00 P. M. — College Women’s Club, Drama Section, 3260 1st Street. 

3:00 P. M. — Organ Recital. 

3:00 P. M. — Normal Heights Mother’s Club, 41st and Adams. 

8:00 P. M. — Meeting British Social Club, San Diego Club House, 949 9th St. 

9:00 P. M. — Open Air Dance on the Isthmus at the U. S. Fisheries Bldg. 

7:30 P. M. — Serenade, Spanish Dancing Troupe, Isthmus. 

7:30-10:30 P. M. — Concert by Tommasino’s Royal Italian Band, U. S. Fish- 
eries Building. 

FRATERNAL ORGANIZATIONS— See page 26 for date and place of meeting. 



The PROGRAM in WHAT’S DOING is published 
free for the benefit and pleasure of San Diego’s citizens 
and visitors. 

All notices must be delivered at our office by 5 P. M. 
of each Wednesday, in order that they may appear in 
the program for the following week. 

For ADVERTISING RATES in WHAT’s DOING call or phone 

SAN DIEGO INFORMATION & ROOMING BUREAU 

714 Central Mortgage Bldg. Main 384 



What's Doing 



14 




Closed Sundays. 



(Tea Cup 5tut 

1143 Sixth St., (bet. B and C) Phone M 3953 

Appetizing Breakfasts, 7:30 to 10:30 25c, 30c and 40c 
Hot Luncheons, dainty and tempting 1 1:30 to 2 p. m , a la 
Carte. Delicious, Social Afternoon Teas, 2:30 to 5:30 25cts. 



Main 5700 Hours 9 to 6 

MARYLAND BEAUTY PARLORS 

MBS. ZEIGLER. Prop. 

Hairdressing, Manicuring, Shampooing, Face, Scalp, Violet Ray Treatments, Etc. 
Medical Body Massage. Toilet preparations and Hair Goods for Sale. 

Ladies and Gentlemen. 



Room C, Maryland Hotel Arcade, 6th and F Sts. 



Wednesday, Sept. 27 

AMATEUR NIGHT AT EXPOSITION 

10:00 A. M. — Serenade, Spanish Dancing Troupe, Plaza de Panama. 

1 :15-2 :30 P.M, — Concert, Tommasino’s Royal Italian Band', Plaza de Panama 
3:00 P. M.Organ Recital, Outdoor Organ, Exposition. 



7:30 P. M. — Serenade, Spanish Dancing Troupe, Isthmus. 

7:30-10:00 P. M. — Concert by Tommasino’s Royal Italian Band, U. S. Fish- 
eries Building. 



FRATERNAL ORGANIZATIONS-See page 26 for date and place of meeting. 



FREE 

Go to the San Diego Chamber of Commerce. Free Ex- 
hibit of San Diego County Products 

Cor. 2nd and Broadway 

Free information Bureau Viaitora Cordially Invited 



What’s Dtiaf 



IS 



Go to La Jolla Today 



Do not Fail to visit 

SUNNY JIM CAVE 

ENTRANCE THROUGH CAVE CURIO STORE. GUIDES FURNISHED 



An unusual selection of ART 
WARE, choice in Designs 
and Workmanship is offered 

Cakes Made to Order. 

Lunches Put Up. 

Closed Sundays 




Service 12 to 7. 

Phone La Jolla 216 

TARRY AND REST AWHILE 



Gramm Dragon Camp 
La Jolla, California 



Thursday, Sept. 28 



STATE HUMANE SOCIETY DAY. 

10:00 A. M. — Serenade, Spanish Dancing Troupe, Plaza de Panama. 
10:00 A. M. — Barnum & Bailey Circus Parade. 



1:15 P. M. — Tommasino’s Royal Italian Band, Plaza. 

2:30 P. M. — S. D. Woman’s Press Club, U. S. Grant Hotel. 

3:00 P. M. — Organ Recital, Outdoor Organ, Exposition. 

3 to 5 P. M. — Reception at the Bungalow at the Model Farm. Musical pro- 
gram. Lipton'a tea served 

7 :30-10 P. M. — Concert, Tommasino’s Royal Italian Band, Plaza de Panama. 



FRATERNAL ORGANIZATIONS— See page 26 for date and place of meeting. 



BROADWAY BARBER SHOP. Manicuring, Baths, Show. 
His Barber er. Zimmer, Burns & Lucore, Props. 

Main 192. 210 Broadway, Oppo. Union Bldg. 

TURKISH BATHS. The place, 920 4th street. Always 
HlS Bath open. Electric, Vapor, Bake Oven, Shower and Tub Baths. 

Phone Main 1404. 

REQUIRES AN EFFICIENT STENOGRAPHER— Public 
Stenographer, Lobby, Watts Bldg. Notary, Engineering 
and Patent work a Specialty. ELIZABETH SEYMOUR 
ROBINSON. Phones (Day) Main 4097; (Night) Main 396 



His Business 



16 



What’s Doing 




Palomar Mountain 
Hotel 

For your vacation. Elevation 5500 

Hotel and Camp. Dry bracing air, 
cold water. 

Trout fishing — Horseback riding, etc. 
Call or address 

Dr. Milton Bailey or Pickwick Stage Stat’n 

501 Watt. Bldg. Main 340 

Main 138 SAN DIEGO. CAL. 



If you have not had your vacation yet, go NOW, You need the soothing 
silence of the great Out-of-Doors. Go to the mountains and stay until like 
Robert Service you can sing: 

“There’s sunshine in the heart of me, 

My blood sings in the breeze; 

The mountains are a part of me, 

I’m fellow to the trees.” 

Then indeed will you be fit for your work and the association of your 
fellow men. 




WARNER 

HOT SPRINGS 

An Ideal Place to Spend Your 
Vacation. 

Tennis — Horseback Riding — Croquet 

Famous Sulphur Baths 
3 1-2 hours by auto from 
San Diego 

E. C. BATCHELDER 

Proprietor and Manager. 



What’s Doing 



17 



NEW CONCRETE STATE ROAD 

Via Bostonia NOW OPEN 

Drive out to HULBURD RANCH Today 

SWIMMING 

TENNIS 

DANCING 

MOUNTAIN CLIMBING 

HORSEBACK RIDING 

And the Best Table in the Mountains 

HULBURD RANCH 

HOME PHONE 37-213 DESCANSO, CALIFORNIA 



« 

I 



i 

I 

I 

I 

I 

i 




Special Events For This Week 

SUNDAY, September 24, FATHER SERRA DAY 
MONDAY, September 25, BALBOA DAY 
TUESDAY. September 26, CABRILLO DAY 
THURSDAY, September 28, STATE HUMANE 
SOCIETY DAY 

SATURDAY, September 30, SCOTTISH DAY 
Open Air Dance Monday and Tuesday Evenings. 
Only fourteen more weeks to enjoy the Exposition 



* 

6 



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k 

1 

I 

1 

* 



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i 

$ 



8 



Wkftt’a Mi( 




MORGAN’S S K 

CAFETERIA 



Serving delicious “OWN BAKING.” Pastries, Cakes and Bread. Choice 
cuts of Meat properly cooked, and pure and wholesome Dairy Products. 

California Fruits and Vegetables in Variety. 

Friday, Sept. 

% 

1:15-2 P. M. — Concert, Tommasino’s Royal Italian Band, Plaza de Panama. 
2:00 P. M. — Serenade, Spanish Dancing Troupe, Plaza de Panama. 

2:30 P. M. — Meeting of the W. C. T. U., 8th and C Streets. 

3:45-5 P. M. — Concert, Tommasino’s Royal Italian Band, Plaza de Panama. 

3:00 P. M. — Organ Recital, Outdoor Organ, Exposition. 

6:30 P. M. — Cabaret Potpourri and Society Dance, Cristobal. 

7:30 P. M. — Serenade, Spanish Dancing Troupe, Isthmus. 

7:30 P. M. — Concert, Tommasino’s Royal Italian Band, U. S. Fisheries Bldg. 

7:30 P. M. — Open Air Dance, Plaza de Panama. 

FRATERNAL ORGANIZATIONS— See page 26 for date and place of meeting. 



TAXI NIGHT AND DAY SERVICE 

Cars suitable for all occasions — Call us for prompt service. 

MAIN 3083 

San Diego Office 238 Broadway Los Angeles Office 105 Spring St. 

Phone Main 3083 Burnap Hotel 504 S. Los Angeles St. 

UNION CONTINENTAL & 20th CENTURY STAGES 

T. W. McAlister 

Los Angeles $2.75 One Way, $5.00 Round Trip. 9 A. M. 1 and 4 P. M. 
Imperial Valley $4.00 One Way, $8.50 Round Trip. 8 A. M. and 1 P. M 



San Diego Academy of Art 

1120 5th St., Isis Theatre Building 



Maurice Braun, Instructor 
Outdoor Sketching a Specialty 



What’s Doing 



19 



The Parker Apartments 




Day 

Week 

Month 



“The Place Where You are Content to Stay.” 

Whether you are here for business, pleasure or Home-Making. 



RATES 

Sgle. Apt*. Dbl. Apts. 

$150-2 00 $2 30. 3.00. 4.00 

$7. $8, $12 $12.50. $15. $18 

$23 to $40 $35 to $85 



FRONT AND IVY STREETS 

Take Car No. 6 to Ivy Street. Walk one Block W'est 

Miss Ida Turner, Mgr. Main ^ 1 SO 



THE WILSON I A 

American and European 




“There is no other like it*’ 



YOu WILL NEVER KNOW 

The Genuine Home Atmosphere 
that pervades The Wilsonia, until you 
once get inside the door. We all want 
every comfort and convenience, the 
private bath, the sleeping porch, the 
sun room, the social parlor, the steam 
heat and all the rest — but we are just 
FOLKS after all and we want the 
Modern-ness with the Home-ness 
thrown in. 

You get ALL of it HERE. 

Rates — European 

p er Day — $1.00 to $1.25; 1 or 2, de- 
tached bath. 

Per Day— $1.50, 1 or 2, private bath. 
Special rates by week or month. 

BOARD 

The best home cooking. _ 

2 meals per day $5.50 per week 

3 meals per day $7.00 per week 



L545 SECOND STREET, Between Beech and Cedar. Four blocks north of 
Broadway. Take Car No. 4 or 6 to Beech Street. 

Mrs. B. W. McDowell, Prop. Main 4558 




HOTEL CECIL 



SIXTH STREET 
Bet. b and c 




I N THE CENTER 
OF THE SHOP- 
PING DISTRICT 
But a step from 
the leading Th ea- 
ters, Cafes, De- 
partment Stores 
and places of 
amusement. 

Lobby on Ground 
Floor for Ladies. 

Local and Long 
distance phone 
in every room. 

Two elevators 
in constant op- 
eration. 

REMEMBER 

THE CECIL 



Offers to Tourists 
the best hotel 
proposition on the 
‘ Pacific Coast. 




See us before mak- 
ing reservations. 

Free Storage for 
your A uto in Fire 
Proof Garage. 



RATES— EVERY ROOM WITH PRIVATE BATH 

One Person .... $1.00 to $1.50 Two Persons . . . $1.50 to $2.50 

Suites for 3 or more . $3.00 to $3 50 Special weekly rates on application. 

I RANSPOR I A I ION — Our FREE Auto Bus to and from all trains and steamers. 
We are members of the Auto Club of Southern California. 



What’s Daiag 



21 



RUSTIC DINING ROOM 

A Dining Room that Carries an Atmosphere 
of the Out-of-Doors. A Cozy Restful Place 
to Dine. — A Place Where Appetizing Foods 
Are Daintily Served. 

YOTJ WILL ENJOY YOUR, LdE^LI_iS THERE 

Hours 7:00 A. M. to 8:00 P. M. 

828 Sixth Street St. James Hotel 

F. B. BELASCO, Mgr. 



Saturday, Sept. 30 

SCOTTISH DAY 

Scottish Day Program to be announced later. 



10:80 A. M. — Serenade, Spanish Dancing Troupe, Plaza de Panama. 

1:15 P. M. — Band Concert, Exposition. 

Dr. Geo. Wharton James’ Lectures at the San Joaquin Valley Bldg: 
3:00 P. M. — Organ Recital. 

4:00 P. M. — Concert by Tommasino’s Royal Italian Band, Plaza de Panama. 

7:30-10:00 P. M. — Concert by Tommasino’s Royal Italian Band, U. S. Fish- 
eries Building. 

FRATERNAL ORGANIZATIONS— See page 26 for date and place of meetings. 



Ball Room and Fancy Dancing 

Fifth and Elm Streets 

Main 1352 

Mrs. Gertie Gilbert Rachel ]. Flicks 







What's Doing 



32 



DAILY SIDE TRIPS 



9:00-11:00 A. M. — La JOLLA, with an 
authorized tourist guide. Cars leave 
about every hour. Fare 50c round 
trip. Tickets 1032 4th St., Grant 
Hotel Building. 

What You Will See at La Jolla.- 

Natural Bathing Cove (absolutely 
free from undertow.) 

The Famous Caves of La Jolla. 

A Most Wonderful Rugged Coast Line 
that offers an infinite variety of 
picturesque formations and scene ef- 
fects. 

A Trip to the Top of Mount Soledad, 
from which may be seen one of the 
grandest view’s in the vicinity of 
San Diego. 

Sunny Jim and White Lady Caves. 

Cathedral Rocks, Gold Fish Point. 

The Alligator Head, Emerald Cove. 

Bishops School for Girls. 

Free Public Library. 

Women’s Club House (erected at a 
cost of $40,000.00.) 



What You Will See in Old Town. 

The Old Plaza and Monument w’here 
General Fremont raised the first 
American Flag, in 1846. 

The First Church and Old Mission 
Bells. 

The First Palm Tree — 146 Years Old. 

The Serra Cross, built of Old Tile. 

First Brick House in Southern Calif. 

The Old Graveyard. 

The First Jail. 

Ramona’s Marriage Place, built in 
1825. 

What You Will See at Ramona’s Mar- 
riage Place. 

The low’ Adobe Building, occupying an 
entire block and inclosing a patio, 
or courtyard, 75 by 150 feet. 

The W’ishing Well. 

The Old-Fashioned Oven. 

The Old Spanish Kitchen. 

Museum Rooms, containing hundreds 
of relics. 



Public Play Ground (most modern ^he Lecture Room, where you may 
equipped in the Lmted States.) hear the story of the Missions. 



Free Public Rest Room for Women 
and Children. 

Marine Biological Institute of the Uni- 
versity of California. 

Public Schools. 

Nine Hole Golf Course (380 feet above 
s ?a level.) 

9 A. M. to 6 P. M.— OLD TOWN AND 
RAMONA’S MARRIAGE PLACE. 
Car No. 5 leaves every 20 minutes, 
west on Broadway. Fare 5c. 



Collection of Indian Baskets, Blankets 
and Curios. 

Admission to Ramona’s Marriage 
Place, 10 cents. 

9:00-10:00 A. M. and 1:00-2:00 P. M — 
POINT LOMA— The Scenic Auto 
Trip. Fare $1. 

What You Will See En Route. 

The Point Loma Country Club, Lorna 
Portal, International Theosophical 
Headquarters, Government Wireless 



23 



What’a Doing 

DAILiY BIDH TRIPS— Continued 



Station, Bennington Monument, Ft. 
Rosecrans, Quarantine Station, the 
Old Spanish Lighthouse, and the 
New Lighthouse. 

Sunset Cliffs may also be seen in re- 
turning by way of Ocean Beach. 

What You W’ill See at the Extreme 
Point, 500 Feet Above the Sea. 

The most beautiful Marine View of , 
the Pacific Coast, the Pacific Ocean, 
Coronad'o Islands, the Mountains of 
Mexico, the Harbor, San Diego, Cor- 
onado, Silver Strand, North Island 
and the Mountains to the east of 
San Diego — on a clear day the San 
Bernardino Mountains may also be 
seen. 

9:20 A. M.— OCEAN BEACH AND 
SUNSET CLIFFS. Cars leave every 
20 minutes from 4th and Broadw’ay. 
Fare 25 cents round trip. Tickets, 
213 Broadw’ay. 

9:40 A. M.-2:40 P. M.— CLOVER 
LEAF TRIP — (Tour de Luxe.) Fare 
$1.50 round trip. Tickets, 213 
Broadway. (Via electric cars, auto- 
mobile and boat.) 

What You Will See on the Clover 
Leaf Trip. 

Point Loma Golf Club. 

Loma Portal Residential District. 

Mission Beach, Ocean Beach. 

Sunset Cliffs. 

Theosophical Headquarters. 

Point Loma. 

Old Spanish Lighthouse. 

Bennington Monument. 

Roseville. 

U. S. Aviation School, North Island. 



MISSION CLIFF GARDENS— One of 
the most beautiful botanical garden* 
in Southern California. The aviary 
in the heart of the gardens, contains 
over 300 birds. Go sit in the per- 
gola that overlooks Mission Valley; 
there is a treat in store for you. 
Visit the Ostrich Farm while you 
are there. Admission to the Farm, 
10c. Free admission to the Gardens. 
Take car No. 1 northbound at 5th 
and Broadway. 

CORONADO — Car No. 9 leaves Third 
and Broadway every 20 minutes. 
Fare 15c round trip. Tickets 213 
Broadway. ^ 

What You Will See at Coronado 

Hotel del Coronado and Gardens. 

Beautiful Residential District. 

Excellent Bath House. : ^ . 

Tent City and Silver Strand. 

Lubin Motion Picture Co.’s Plant. 

U. S. Aviation School on North Island 

Coronado Country Club, where the In- 
ternational Polo Meets take place 
each w’inter, and where the Golf 
and Tennis Tournaments are held. 

Marsh’s Japanese Gai’dens. 

TIA JUANA (OLD MEXICO.) 

Take car No. 2 on Broadw’ay to Santa 
Fe and S. D. and A. R. R. depot. 
Trains leave 7 ;30 and 10:00 a. m., 
2:15 p. m. d'aily and Sunday. 

What You W’ill See En Route and in 
Tia Juana. 

National City. 

Salt Works. * 

Little Landers Colony. 

Chula Vista and Otay. 

International Boundary Monument. 

Horse Races at the Low’er California 

Jockey Club Race Track. 

Bull Ring. 



24 



WWt’i D oing 

DAILiY SIDH Tt^IPS— Continued 



SEEING SAN DIEGO. 

Business and Wholesale District. 

Municipal Pier and Water Front. 

Stadium, High School, Grammar 
Schools. 

Rose Garden — Aviary. 

Balboa Park, Residential Sections. 
Mission Cliff Gardens. 

Ramona’s Marriage Place. 

OLD MISSION — Seven miles from the 
business section of the city. Estab- 
lished in 1769. 

GROSSMONT — One of the finest View 
Points of the Back Country. An 
ideal country residential section, 
where many of our prominent citi- 
zens have built homes. 

The trip to Grossmont, returning by 
way of the San Diego River Can- 
yon is one of the most delightful in 
this vicinity. 

INTERNATIONAL THE OSOPHI- 
CAL HEADQUARTERS, Point Lo- 
ma. — Outdoor Musical and other 
programs by Raja Yoga Pupils. 

9:40-11:00 A. M. — Daily (except Sun- 
days) from 3 to 4 P. M. 

1:00-2:20 P. M. — The grounds are 
open to visitors from 10:00 A. M. 
to 12:00 noon, and from 1 P. M. to 
4 P. M. (Sundays 1 to 4 P. M.) 
Adtnission 25c. 

Reached by Point Loma R. R., leav- 
ing 4th and Broad vay. Fare, 75c., in- 
cluding admission to the grounds. 
Tickets 213 Broadway and 330 Broad- 
way. 

BY AUTO BUS: Green Line or the 
White Star Line. Round trip fare, in- 
cluding admission to the grounds, $1. 



BOAT EXCURSIONS 
(Star and Crescent Boat Co.) 

10:15 A. M.-2.-15 P.M.— Trip De Luxe. 
Fare 50c round trip. Car. No. 2 to 
wharf at foot of Broad'way. 

Daily except Sunday, U. S. Govern- 
ment and Curtiss Aviation School. 
Round trip, 20c. 9:00 A. M. 



Fruits Ail the Year Round 



San Diego county enjoys fresh 
fruits all the year round. There is 
not a month that there is not some- 
thing ripe on the trees or bushes. The 
following is a list of the principal 
fruits: 

ORANGES and LEMONS — Every 
month in the year. 

GRAPE FRUIT — December to No- 
vember. 

APPLES — June to January. 

PEACHES — May to October. 

PEARS — July to December. 

APRICOTS — April to October. 

LOQUATS — March to May. 

NECTARINES — July to October. 

PLUMS — June to September. 

PRUNES — July to November. 

OLIVES — October to January. 

FIGS — Three crops, July to De- 
cember. 

CHERRIES — May to July. 

POMEGRANATES— August to Jan- 
uary. 

GRAPES — June to November. 

STRAWBERRIES — March to Janu- 
ary. 

BLACKBERRIES — April to Sep- 
tember. 

DEWBERRIES — April to July. 

CURRANTS — May to August. 

GUAVAS — Two crops, March to 
July, September to December. 



What's Doing 




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26 



What's Daiag 

FRATERNAL ORGANIZATIONS 



Ancient Order of Hibernians — Meets 
1st and 3rd Tues., St. Joseph’s church. 

A. O. U. W. — Point Loma Lodge No. 
100 — Meets Monday at 813 6th. 

A. 0. U. W. — Emblem Lodge No. 
103 Degree of Honor — Meets 1st and 
3rd Saturday. 

B’nal B’rith — Lasker Lodge — Meets 
2nd and 4th Thursdays, 761 6th. 

Knights and Ladies of Security, San 
Diego Council No. 419. — Meets every 
Wednesday at Pythian Hall. 

Daughters of the Confederacy — 
Stonewall Jackson Chapter No. 476 — 
Meets first Friday afternoon in each 
month, San Diego Club House, 949 9th. 

Daughters of Veterans — Meets 1st 
and 3rd Wednesday, G. A. R. Hall. 

B. P. 0. Elks — San Diego Lodge No. 
168 — Meets Thursday at Elks’ Hall, 
2nd and Broadway. 

Fraternal Order of Eagles — San Di- 
ego Aerie No. 244 — Meets Tuesday, 
Eagle’s Hall, 1031 2nd street. 

FORESTERS— 

Court Coronado, No. 3798, I. O. F. — 
Meets 1st and 3rd Wed., Assembly 
Room, Masonic Temple. 

Court San Diego, No. 7799, A. 0. F. 
Meets 1st and 3rd Tues., K. of P. Hall. 

Court San Diego No. 28, F. of A. — 
Meets Weds., Germania Hall. 

■Court Silver Gate No. 138, F. of A. 
Meets Friday, Germania Hall. 

Fraternal Aid Union. — Meets first 
and fourth Friday. 

Fraternal Brotherhood, San Diego 
Lodge No. 16 — Meets every Monday 
Fraternal Brotherhood Hall, 1322 5th. 

G. A. R. — 

Post No. 173 — Meets 2nd and 4th 
Sat., G. A. R. Hall. 

Corps No. 84 — Meets 1st and 3rd 
Sat. P. M. and 2nd and 4th Saturday 
evenings (W. R. C.) G. A. R. Hall. 

Post No. 33 — Meets 2nd and 4th 
Tuesday, G. A. R. Hall. 

Corns No. 1, W. R. C. — Meets 2nd 



and 4th Tues. evening and 1st and 3rd 
Tuesday P. M., G. A. R. Hall. 

Gen. U. S. Grant Circle No. 26, La- 
dies of the G. A. R. — Meets every 
Monday P. M. in Pythian Building. 

Improved Order of Red Men, Cha- 
pulgus Tribe No. 155 — Meets every 
Tuesday at 761 6th. 

I. 0. 0. F.— 

San Diego Lodge No. 153 — Meets 
Thursday, I. O. 0. F. Hall. 

Sunset Lodge No. 328 — Meets Tues- 
day, Germania Hall. 

Centennial Encampment No. 58 — 
Meets 1st and 3rd Mon. I.O.O.F. Hall. 

Canton San Diego No. 22 — Meets 
2nd and 4th Monday I. 0. 0. F. Hall. 

Anna Rebekah Lodge No. 137 — 
Meets 2nd and 4th Wed. I. 0. 0. F. 
Hall. 

Silver Gate Rebekah Lodge No. 141. 
Meets 1st and 3rd Friday, I. 0. 0. F. 
Hall. 

Veteran Odd Fellows — Meets first 
Wed. in March and September. 

Knights of Columbus, San Diego 
Council No. 1349 — Meets Thursdav at 
1023 7th. 

KNIGHTS OF PYTHIAS— 

San Diego Lodge No. 28, K. of P. — 
Meets Mondays, K. of P. Hall. 

Red Star Lodge No. 153— Meets Fris. 

Chevalier Company No. 6, U. R. — 
Meets every Wednesday. 

Woodbine Temple No. 36, Pythian 
Sisters — Meets Thursdays. 

Dunton Temple No. 3, Pythian Sis- 
ters — Meets 1st and 3rd Tuesday. 

AI Sahil Temple No. 162, D. O. K. 
K. — Meets first Tuesday. 

Loval Order of Moose, San Diego 
Lodge No. 508 — Meets Wed. at Moose 
Hall, 1009 Columbia. 

MACCABEES— 

San Diego Hive No. 17, Ladies of 
Maccabees — Meets 1st Thurs., Frater- 
nal Brotherhood Hall, 1322 5th. 

San Diego Tent No. 26, K. O. T. M. 
Meets Weds. 1322 5th. 






MASONIC— 

San Diego Lodge No. 35, F. and A. 
M. — Meets first Saturday. 

Silver Gate Lodge No. 296, F. and 
A. M. — Meets first Friday. 

Blackmer Lodge No. 442, F. and A. 
M. — meets second Monday. 

San Diego Chapter No. 61, R. A. M. 
Meets second Monday. 

San Diego Council No. 23, Royal 
and Select Masters — Meets 1st Mon- 
day each month. 

San Diego Commandery No. 25, K. 
T. — Meets first Tuesday. 

Constans Lodge of Perfection No. 8, 
A. and A. S. R. — Meets 1st Wednesday 
Constans Chapter, Knights Rose 
Croix No. 5, A. and A. S. R. — Meets 
first Wednesday. 

San Diego Council, Knights Kadosh 
No. 6, A. and A. S. R. — Meets 1st Wed. 

San Diego Consistory No. 6, A. and 
A. S. R. — Meets first Wednesday. 

Southern Star Chapter No. 96, 0. E. 
S. — Meets 1st and 3rd Thursday. 

San Diego Chapter No. 264, O. E. S. 
Meets 1st and 3rd Tuesday. 



Al Bahr Temple, A. A. 0., Nobles of 
the Mystic Shrine — Meets at Masonic 
Temple. 

San Diego Court No. 16, Order of 
the Amaranth — Meets 2nd and 4th 
Tuesday. 

Modem Woodmen of America, 
Bay View Camp No. 7255 — Meets 
Wednesdays, 761 6th. 

Sons of American Revolution, San 
Diego Chapter No. 2, Sons of Veter- 
ans, U. S. Grant Camp No. 37 — Meets 
3rd Tuesday, G. A. R. Hall. 

Woodmen of the World, Miramar 
Camp No. 54, W. 0. W. — Meets Tues. 
in I. 0. 0. F. Hall. 

Women of Woodcraft, San Diego 
Circle No. 161 — Meets Tues., Frater- 
nal Brotherhood Hall, 1322 5th. 

Federation of State Societies of San 
Diego, Cal. — Office 107 Broadway, 
(Spreckels Bldg.) See events by days 
for date of meeting of the various 
State Societies. 

San Diego Greeters — Charter No. 
33 — Meets 1st and 3rd Wednesday, 
San Diego Hotel. 



San Diego Clubs 



Amphion Club. 

Automobile Club of So. California. 
Cabrillo Commrcial Club. 
Caledonian Club. 

College Women’s Club. 

Coronado Country Club. 

Cuvamaca Club. 

Elk’s Club. 

La Jolla Woman’s Club. 
Mendelssohn-MacDowell Club. 
Motorcycle Club of San Diego. 
Nurses’ Club. 

Olympia Columbia Rowing Asso. 
Orpheus Club. 

Pastime Gun Club. 

Physician’s Club. 

Pioneer Society of California meets 
last Monday of each month. 

Point Loma Golf Club. 

Portia Club. 



Rod and Reel Club. 

San Diego Club. 

San Diego Art Club. 

San Diego Mothers’ Club. 

San Diego Shakespeare Club. 

San Diego Woman’s Press Club, 
San Diego Humane Educational 
League. 

San Diego High School Rowing As- 
sociation. 

San Diego Rowing Club. 

San Diego Yacht Club. 

Scottish Social Club. 

Silver Gate Girl’s Rowing Club. 
State Normal School Rowing Asso. 
Tuna Club. 

University Club of San Diego- 
Wednesday Club. 

Y. W. C. A. Rowing Club. 

Zlac Rowing Club. 



28 



What’s Daing 



SAN DIEGO 



The first port of call in the United' 
States north of the Panama Canal. 
The most nearly perfect climate in 
the United States, with warm winters, 
cool summers and almost perpetual 
sunshine. 

A land-locked harbor of twenty-two 
square miles, and a depth of water 
over the bar at low tide of thirty-nine 
feet; a harbor free from storms, cur- 
rents or treacherous reefs. 

A $1,400,000 municipal dock and 2,- 
675 feet of pier and bulkhead. Total 
cost of contemplated harbor improve- 
ments, $10,000,000. 

The San Diego and Arizona Rail- 
way, nearly completed, connecting at 
Yuma with Eastern trunk lines, and 
making tributary the states of Ari- 
zona, New Mexico, Nevada and Utah. 

The Santa Fe Railroad', with a new 
station and other improvements, to- 
taling $500,000. 

Ten steamship lines, which at pres- 
ent make San Diego their northern 
terminus or port of call. These include 
the Pacific Coast Steamship Company, 
the Pacific Navigation Company, the 
American-Hawaiian Steamship Com- 
pany, the Charles R. McCormick 
Steamship Company, and lines which 
■operate between San Diego and ports 
on the Lower California and West 
.Mexican coasts. 

Hotel del Coronado and other great 
summer and winter resorts. 

All manner of land and water sports, 
including yachting, polo, and tuna 
fishing as fine as that at Catalina. 

Two thousand acres park land valued 
at over five and a half millions of dol- 
lars. 

. Unexcelled educational opportuni- 
ties, including a new high school built 
at a cost of $600,000, to accommodate 
2000 pupils, offering freshman and 



sophomore college courses; a state 
normal school and many up-to-date 
grammar schools, with outdoor gym- 
nasiums and class rooms. 

Cheap and reliable electric power 
service. Electricity costs 7.2 cents 
per K. W. H., minimum $1.00. 

Over 500,000 fertile acres awaiting 
development in the back country. 

Good values on residential property 
in the city and its delightful suburbs, 
Coronado, Point Loma, La Jolla, Ocean 
Beach, East San Diego, National City, 
La Mesa and Chula Vista, at from 
$10 to $50 per front foot. 

A metropolitan population of 109,- 
195, with a 200 per cent increase in 
, the last four years. 

Two hundred factories, with 2500 
employees and an annual payroll of 
$2,000,000, representing an invest- 
ment of $10,000,000. 

Factory sites on reclaimed water- 
front lands owned by the city. 

A new industries committee of the 
chamber of commerce to assist in- 
coming concerns with data, advice and 
moral support. 

A city area of seventy-two square 
miles, with a greatest length of twen- 
tv miles, and a greatest width of four 
miles. 

A total estimated value on real es- 
tate and personal property of $100,- 
536,965. 

A fire department of the highest 
type, and with the most modern equip- 
ment throughout. The record for fire 
loss in San Diego is one of the lowest 
of any city in the world. 

A city-owmed water system, the 
largest of its kind in California, out- 
side of the aqueduct system of Los 
Angeles. San Diego owns water- 
shed's totalling 440 square miles. 



What’a Doing 



2* 



Rainfall in the city averaging an- ( 
nually 10.01 inches; in the country, 
30 inches. Ninety per cent of the 
rainfall occurs between November 1 
and May 1. 

A mean annual humidity of 75 per 
cent. A humidity as low as 4 per 
cent has been observed at midday. 

A Carnegie library, built at a cost 
of $60,000, which contains 50,000 vol- 
umes, all current magazines and daily 
newspapers and is the depository of 
United States government documents. 

Every religious denomination, 
many with magnificent houses of 
worship. In this cosmopolitan com- 
munity not a few services are con- 
ducted in foreign languages. 

Beautiful beach resorts, which at- 
tract people from all over the coun- 
try. Ideal swimming twelve months 
in the year. 

A splendid street railway system, 
equipped with the most modern cars. 
A San Diego street car took first 
prize at San Francisco Exposition. 

San Diego de Alcala, the first of 
the old Spanish mansions built in Cal- 
ifornia, and many other places of 
great historic interest. 

Magnificent roads for touring, full 
of scenic and historic interest, which 
take the traveler from sea level to 
an altitude of 6000 feet. Good all the 
year round. 

Y. M. C. A. building, costing $150,- 
000, the finest in the country in a 
city the size of San Diego. 

The Army and Navy and Curtiss 
aviation schools on North Island. 
Largest and best equipped in Ameri- 
ca. Aeroplanes go up practically ev- 
ery day in the year. A number of 
sensational records have been made in 
San Diego. 

Railroad terminal, marine outlet, 
and nearest banking and trading cen- 
ter to the Imperial Valley of Califor- 



nia and the Salt River Valley of Ari- 
zona. 

Distributing point and controlling 
factor in the development of Lower 
California. 

The largest stadium west of New 
York, seating more than 38,000, and 
costing $200,000. 

Total tons of kelp from San Diego 
south to Cedros Islands, 8,489,900 — 
339,596 tons of potash. 

Fresh fruits and vegetables every 
day in the year. 

A scenic back country with good 
roads in every direction, making this 
an automobile paradise. 

Over 200 hotels and apartment 
houses. 

An average wind velocity of only 
six miles per hour. Highest ever re- 
ported in over fifty years, 43 miles. 

The only place in the world where 
the lines of average summer temper- 
ature of cold countries and winter 
temperatures of warm countries con- 
verge. 

Seventy-five churches. 

Forty-one state societies. 

Hunting, fishing, baseball, polo, 
swimming, motoring, yachting, row- 
ing, tennis, golf, autoing 365 days in 
the year. 

Sixty-nine fraternal organizations. 

City owns city hall, library and li- 
brary building, sewer system, docks, 
wharves and tidelands, water sys- 
tem (including Otay and Morena res- 
ervoirs), cemetery, garbage crema- 
tory, etc. 

Largest wireless station in the 
world under construction. 

Value of State Normal, $313,620. 

Twenty-five theatres — one costing 
1,000,000 (the Spreckels), pronounced 
by theatrical men the handsomest 
theatre in America. 



What'i Doing 



Business Blocks and Halls 

Am. Foresters Hall, 933 F. Knights of Columbus Hall, 1023 7th. 



Am. Nat. Bnk. Bldg. 5th and B’dway. 
Arcade, 1148 5th and 1139 4th. 
Armory Hall, 1242 G. 

Builders Exchange, E, S\v. cor. 3rd. 
Central Mortgage, 1st and B’dway. 
City Hall, 5th, Sw. cor. G. 

City Jail, 728 2nd. 

City Public Market, 1st and A. 

Court House, Front and Broadway. 
Customs House and P. 0., F, between 
Union and State. 

Dreamland Hall, 1st and A. 

Eagle’s Hall, 1029 2nd. 

Elk's Hall, Broadway and 2nd. 

Wells Fargo, 741 Broadway. 

Federal Building, F, between Union 
and State. 

First Nat. Bank, Fifth and E. 
Fletcher, 924 8th. 

Fox-Heller, 855 5th. 

Fletcher-Salmons, 626 Broadway. 
Fraternal Brotherhood Hall, 1322 5th. 
G. A. R. Hall, 813 5th. 

Germania Hall, 9th, Sw. cor. G. 
Granger, 5 th, Sw. cor. Broad wav. 
Hall of Records (C. H.) Union, Se. 
cor. C. 

Home Telephone, 1027 6th. 

Iris Theatre, 1138 4th. 

K. of P. Temple, 3rd, Sw. cor. E. 



Labor Temple, 621 6th. 

Lawyers’ 919 4th. 

McMurtie. 3rd and B. 

McNeece, F, Nw. cor. 5th. 

Maple Hall, 846 5th. 
Marshall-Higgins, 4th, Sw. cor. C. 
Marston (new), C from 5th to 6th. 
Masonic Temple, 5th, Ne. cor. Ash. 
Odd Fellows Hall, 526 Market. 

Otis, 1134 4th. 

Owl Drug Bldg., 4th, Ne. cor. B’dway. 
People’s Open Market, F, Sw. cor. 8th 
Plaza, 920 4th. 

St. Joseph’s Hall, 4th, Nw. cor. C. 
Scripps, 525 C. 

Sefton, 432 C. 

Snyder, 835 6th. 

Spreckels, 121 Broadway. 

Stadium, Russ Blvd. Nr. High School. 
Sun Bldg, 7th, Se. cor. B. 

Southern Title and Trust, 940 3rd. 
San Diego Club House, 949 9th. 
Timken, 6th, Se. cor. E. 

Union Bldg, 235 Broadway. 

Union Title and Trust, 1028 2nd. 
Watts, 5th, Ne. cor. E. 

Wednesday Club House, 6th, cor. Ivy 
Lane. 

V. M. C. A., Ne. cor. 8th. 

Y. W. C. A., 646 Broadway. 



Consuls 



BOLIVIA — Philip Morse, consul, 6th 
Sw. cor. L. Res. 1135 E street. 



BRITISH — Major Gerald, vice-con- 
sul, 1531 State street. 



FRENCH — Louis Roman, acting 
consular agent, 2216 B. 



MEXICAN — Teodoro Frezieres, con- 
sul, 568 Watts Building. 



NETHERLANDS — H. H. Sinnige, 
vice-consul, 105 Hawthorne. 



NORW EGIAN — John Engebretzen, 
vice-consul, 433 McNeece Building. 



S r. EDI.-'H — Nils Malmberg, vice- 
consul. 2535 C Street. 



1 








EVER EAT? 

If you do, you’ll like the CRISTOBAL CAFE on the Exposition Grounds. 

Here’s what it looks like: 



4 




BIO CABARET 

The Kings of Harmony Sing the Latest Popular Hits and Play the Raggiest Sort 

of Ragtime for 

I>A NCI NO 

Noons and Evenings 

Luncheon 50c— Table d’Hote dinners Thursday nights $1.00. Sunday night 
suppers 75c. A la carte service all hours. 

Night admissions to grounds returned in form of coupons redeemed at 
Cristobal. 

GEORGE CHENEY 

IS MANAGER FOR 

THE EXPOSITION 



Hawaiian Village 

FREE ON THE ISTHMUS FREE 

Operated by the Exposition. PRINCESS LEI LOKELAINI, ‘-prettiest girl in 
Hawaii,” and other belles, in the Hawaiian HULA 

Hawaiian Troop of Singers and Dancers. 

BIG ENTERTAINMENT— CAFE